ANNOUNCEMENT: Dr. Abdul Monem Joins Action For Humanity Canada as CEO | Read More

Content & Digital Media Manager

Job Title:

Content & Digital Media Manager

Location:

Mississauga, ON

Reports To:

Head of Marketing & Communications

Contract Type:

Competitive

Job Description

 

Main Job Purpose

The Content & Digital Media Manager will lead Action For Humanity Canada’s video-first content and digital storytelling function. The post-holder will translate AFH Canada’s humanitarian and development work into consistent, compelling and trustworthy content that builds brand awareness, strengthens public confidence, grows online communities and supports fundraising.

This is both a strategic and hands-on production role. The post-holder will manage the complete content lifecycle—from concept development, scripting and filming through editing, publishing, community engagement and performance analysis.

The role will be responsible for building AFH Canada’s permanent video and digital asset library while maintaining an active, always-on social media presence. This includes producing organizational videos, Canada-specific project content, impact stories, testimonials, campaign assets, staff and leadership features, and community-based content.

The post-holder will work closely with the Head of Marketing, Canadian departments, international program teams, external partners and specialist agencies to ensure that AFH Canada’s content is timely, effective, dignified and aligned with organizational priorities.

Accountabilities

  • Develop and execute AFH Canada’s organic content and social media strategy in alignment with organizational, brand and fundraising priorities. 

  • Create and manage monthly content calendars across Instagram, Facebook, YouTube, TikTok, LinkedIn and other priority platforms. 

  • Plan, script, film, direct, edit and publish professional short-form and long-form video content. 

  • Produce a flagship corporate video introducing AFH Canada, along with shorter versions for social media, websites, events and advertising. 

  • Create Canada-specific project videos, campaign assets and fundraising content for priority humanitarian programs. 

  • Turn impact reports, program results, field footage and interviews into accessible case studies and donor-focused stories. 

  • Produce testimonials and recurring content featuring donors, volunteers, community partners, leadership, staff and field teams. 

  • Maintain an active social media presence through Reels, Shorts, Stories, interviews, explainers, field updates and community content. 

  • Write effective captions, headlines, video hooks, descriptions and calls to action. 

  • Manage online community engagement and respond to comments and messages in accordance with organizational protocols. 

  • Improve AFH Canada’s YouTube presence by strengthening titles, thumbnails, playlists, Shorts, and channel organization. 

  • Produce creative variations for campaigns and paid advertising in collaboration with the Head of Marketing and external agency partners. 

  • Capture priority community activities, partnerships and events, producing timely promotional and post-event content. 

  • Support approved influencer and creator partnerships, including research, coordination, content briefs and performance tracking. 

  • Maintain consistent video, brand and production standards across all AFH Canada content. 

  • Organize and maintain AFH Canada’s raw footage, project files, consent records and completed digital assets. 

  • Ensure all content complies with AFH safeguarding, consent, dignity, privacy and ethical storytelling requirements. 

  • Monitor content performance and provide monthly insights based on reach, engagement, audience growth, video retention, website traffic and donation-related actions. 

  • Collaborate with fundraising, programs, donor care, events and international field teams to identify stories, verify information and deliver content on schedule. 

  • Undertake other reasonable duties related to the role, including support for emergency appeals and time-sensitive communications.

 

Job Requirements

Education
• Post-secondary degree or diploma in media production, broadcasting, film, journalism, communications, marketing or a related field.
• An equivalent combination of professional experience, training, and a strong production portfolio will be considered.

Experience
• Minimum five years of experience in digital content, video production, broadcasting, social media or a related field.
• Demonstrated success growing and managing digital audiences.
• Experience managing the complete video-production process, from concept development through filming, editing and delivery.
• Experience producing both short-form social content and polished long-form, campaign or corporate video.
• Experience interviewing and directing staff, executives or community contributors on camera.
• Experience using analytics to evaluate and improve content performance.
• Experience in the humanitarian, charitable, public-interest or values-led sector is desirable.

Skills
• Advanced proficiency with professional video-editing software such as Adobe Premiere Pro, After Effects, DaVinci Resolve or equivalent tools.
• Strong knowledge of cameras, lighting, audio, studio and mobile-production workflows.
• Excellent storytelling, copywriting, interviewing and editorial skills.
• In-depth understanding of major social media platforms, content formats and analytics.
• Ability to repurpose content across different platforms, formats, lengths and aspect ratios.
• Strong project-management and organizational skills, with the ability to manage multiple deadlines.
• Working understanding of paid-social creative requirements and content testing.
• Sound judgment when working with sensitive humanitarian subjects, vulnerable people and safeguarding requirements.
• Ability to work independently and collaboratively within a multicultural, mission-driven organization.

Languages️
• Professional fluency in written and spoken English is essential.
• Professional proficiency in Arabic is highly desirable.
• French or another relevant language is an asset.

Work Environment

• Approximately 70% office, studio, planning and editing work.
• Approximately 30% travel, event coverage, filming and field production.
• Evening and weekend availability may occasionally be required for priority events, campaigns and emergency appeals.

Apply now